Creation and development of a brand identity: SAF Talk

Creation and development of a brand identity: SAF Talk

The context 

GARDN wanted to launch an event focused on the decarbonization of air transport, particularly on sustainable aviation fuels.  Heko-Innovitech’s communications team was mandated to define the branding for the SAF Talk event.    

The achievements 

Following the definition of the event’s objectives and the audiences to be reached, the team developed the branding of the event (name and slogan of the event, creation of the logo, visual environment), its positioning (elements of language and description) and its deployment on the various communication supports (website, social networks, promotional documents and others).   

 Note: the SAF Talk event was suspended and then cancelled following the COVID-19 pandemic and the cessation of the GARDN consortium activities. 

Info
Client

GARDN

Date

2019-2020

Category:

Communication

This site is registered on wpml.org as a development site.