As part of the partnership between CQDM and the Canadian Cancer Society, both organizations wanted to highlight the signing of several projects in breast cancer. Heko-Innovitech was mandated to organize a press conference held in its offices.
Heko-Innovitech took care of the logistical organization of the press conference, as well as the management of the journalists on the day.
- About thirty participants
- Media coverage: +40 articles and broadcasts across Canada
- “New projects against breast cancer”, June 1, 2019, LaPresse
- “10 M$ for three promising projects to fight breast cancer” , June 1, 2019, TVA Nouvelles
- “Millions of dollars in funding announced for breast cancer research”, June 1, 2019, CTV News
- “Three innovative projects will fight breast cancer,” June 1, 2019, L’Actualité